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Fundraising Basics

Fundraising Basics
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Owner: gwh

Version: 1.0

Last Updated: 09-06-2017 21:00

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Fundraising Basics.pdf

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First off, most people are scared of asking for money. Successful fundraisers know, good fundraising doesn’t involve guilt about begging for money. It’s all about mindset. A fundraiser is empowering a potential donor to contribute resources to help drive the change they want to see in the world. Neuroscientists tell us that people who donate to causes they care about get a rush of happy neurotransmitters in their brains. Think about asking for money as giving donors an opportunity to create change and feel better about themselves in the process. It’s a win-win proposition.

This document outlines the basics of fundraising for a nonprofit with a focus on a Library of Things or Tool Library.

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